CRM Leadership
Customer Relationship Management (CRM) is imperative to the success of any business. The primary objective of every business is to Increased Profits (IP). Companies do many things to increase profits and one of them is with technology to improve processes and reduce costs. AbilityCRM understands and knows the implications of technology, especially CRM software, for your business.
AbilityCRM Philosophy
AbilityCRM uses CRM software and related technologies to help our clients realize increased profits. We do this by addressing the three components of CRM success - people, technology, and resistance to change the can impede progress.
We discuss the relationship of these components in the simple equation:

where IP represents Increased Profits, P represents People, T represents Technology and R represents the resistance to change.
People - We understand that even the best technologies require people to implement and utilize them. People bring the skills and efforts to the CRM solutions that maximize the technology and respond to the results.
Technology - Properly designed and implemented, technology allows people to multiply their efforts. AbilityCRM focuses on the importance of designing solutions that integrate with your healthy business systems and typical staff behavior so that, when implemented, the solution is adopted as easily as possible.
Resistance to Change - Every organization will have some degree of resistance to implementing a new or updated software system. AbilityCRM considers this resistance in all phases of the program.
AbilityCRM Expertise
CRM Software for laptops, desktops, and mobile phones from Microsoft Dynamics CRM and Sage SalesLogix.
CRM Consulting based on AbilityCRM leadership experience with CRM and business solutions that connect with it. Consulting includes Diagnostics, Analysis, Implementation, Optimization, Training, and Help Desk Support and more.
CRM Integration with back office Accounting and ERP systems by using a proven Data Model and Integration Methodology that we call Ability-Connect.
Business Intelligence/ Mobility that includes analysis tools, useful dashboards, and solutions to provide mobile access to your CRM technology.
Advantage Care ongoing support packages that maintain and build the value of your CRM solution over time. You receive peace of mind knowing that as staff and business situations change over time, your CRM stays fresh and valuable.
AbilityCRM Methodology
We understand that each organization has its own unique requirements. At AbilityCRM we discover and address that uniqueness through a three step methodology that insures the maximum results.
- The first step involves gaining a thorough understanding and communication of the business objectives of the organization, and of the objective of the CRM system.
- The second step incorporates addressing all aspects of the technology of the project. This includes the software, the installation, customization and optimization, and the integration with ERP and other data systems in the organization.
- Finally, the human component of technology adoption is addressed. AbilityCRM facilitates the usability for input of data and also the use of the data for strategic and tactical uses. In addition, we will you use the technology to improve the interaction with your customers.

